Preventive Care: An Introduction

The Veterinarian’s Oath

Being admitted to the profession of veterinary medicine, I solemnly swear to use my scientific knowledge and skills for the benefit of society through the protection of animal health and welfare, the prevention and relief of animal suffering, the conservation of animal resources, the promotion of public health, and the advancement of medical knowledge. I will practice my profession conscientiously, with dignity, and in keeping with the principles of veterinary medical ethics. I accept as a lifelong obligation the continual improvement of my professional knowledge and competence.

The Veterinarian’s Oath was adopted by the American Veterinary Medical Association (AVMA) House of Delegates in 1954. It has been revised only three times: in 1969, in 1999, and most recently in 2010. The latest revision added prevention and welfare to the Oath, highlighting the importance of these subjects in veterinary medicine.

By the end of this module, you will be able to:

1. Discuss the history of veterinary preventive healthcare,
2. Explain the intersection of preventive healthcare between a primary care veterinary practice and its clients,
3. Identify the importance of verbal and non-verbal communication when engaging with clients, and
4. Identify the role of online communication in a preventive care setting.